Knowledge communities - Fans meet together online to share interests and discuss them in depth. An example of this is a fan site from the hobbit which is called TheOneRing.net. They have different options such as the community tab where they can look at the events and message boards and a review section. They also have social networking sites converged on their site which is located on the top right corner and a twitter tracker on the right down the side so you can see the latest posts.
Collective thinking - This is where a site has a set of rules where some things can and can't be said which is controlled by a person for example a site admin. Some members may be more popular than other who have just started, this often happens in forums.
A good example is the SuperHeroHype this is where members can create posts relating to super hero films, some members have special statuses such as thread manager, members can create posts where other members can comment and challenge their opinion of the topic, the post has the replies number and views next to it.
Transmedia - These are ways in which a text can be produced in different forms which all come together to create a complete experience of the movie. A film franchise often has its own website, digital game, a book, toys etc this is a way so that the fans can collect and associate themselves more on the film they love.
A good example of this in the Dark Knight franchise.They have collection figures based on the film which the fans can collect. For example the star villian in the film Bane. They have soundtrack CD's which are used in the film. They have books on the art and making of the trilogy films. They also have an official game related to the film called 'Batman: Arkham City'
Social and cultural convergence - Audiences coming together socially online which they create and share them things online. The popular web 2.0 website this involves is Youtube. A lot of fandom videos are on Youtube which fans create a video in relation to the film they like. A lot of the distribution of media products these days are through online media on web 2.0 websites. Without these websites prosumers wouldn't exist as much as they couldn't reach many audiences.
Cultural Production - Creating of websites from fans or a creation of a fandom video, a mash up. A really good example of this is Jonason Movies which they recreated the film Toy Story. They used YouTube as a free platform to distrubute their film, they also built a fanbase using YouTube before the actual films release by uploading production updates and announcement videos.
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